| We depend
on, demand, and expect reliable products. |
In today's technological world
nearly everyone depends upon the continued functioning of a wide array
of complex machinery and equipment for their everyday health, safety, mobility
and economic welfare. We expect our cars, computers, electric appliances,
lights, televisions, etc. to function whenever we need them, day after
day , year after year. When they fail the results can be catastrophic;
injury, loss of life and/or costly lawsuits can occur. More often, repeated
failure leads to annoyance, inconvenience and a lasting customer dissatisfaction
that can play havoc with the responsible company's marketplace position. |
| Shipping unreliable products can destroy
a company's reputation. |
It takes a long time for a company to build
up a reputation for reliability, and only a short time to be branded as
"unreliable" after shipping a flawed product. Continual assessment of new
product reliability, and on-going control of the reliability of everything
shipped, is a critical necessity in today's competitive business arena. |
